Blondes may have more fun, but faux-blonde strands require a ton of upkeep beyond scheduled trips to the salon. Sometimes color doesn’t lift quite as beautifully as we’d hoped. (Hi, orange hair!) Even bombshell blonde shades that do turn out the way we want can unfortunately fade to surface unwanted tones over time. When this happens, we’re thankful we have purple shampoo to keep our blonde hair from looking brassy. The secret to keeping your blonde hair toned properly is to invest in one of the following purple shampoo treatments, enhanced with the proper tint to neutralize hair’s yellow hues and offset an unwanted brassy finish. Seriously, your hair will thank you.
Clairol Professional Shimmer Lights Purple Shampoo
Cool off light strands with Clairol Professional’s classic line of color-enhancing shampoos made for blonde ‘dos. This one is seriously pigmented, so it can break even the boldest brassiness. Shimmer Lights should be the go-to for blonde and silver-headed babes aiming to keep their highlights glowing.
L’Oreal Paris EverPure Blonde Purple Shampoo
Banish your brass on a budget with L’Oréal’s answer to purple shampoo. This lightly tinted wash effectively cleanses while depositing the perfect amount of purple pigment. It also smells amazing, so you can get your at-home spa vibes as you correct your color.
Oribe Bright Blonde Purple Shampoo for Beautiful Color
A worthy investment for color-treated strands, Oribe’s violet cleanse sustains blonde better than your average shampoo. Developed to eradicate brassiness and yellow tones from strands, the paraben-, sulfate-, and sodium chloride-free formula is a go-to for daily usage, meaning highlights and ‘dos last long past their predicted expiration.
Pravana — The Perfect Blonde Purple Shampoo and Toning Set
Repeated bleaching can wreak havoc on your hair. If your strands are suffering from all the magic you’ve used to become a blonde, you might need some Pravana.
This set comes with The Perfect Blonde shampoo, conditioner, mask, and leave-in conditioning spray that’ll help you tone and tame your blonde hair from root to tip.
Redken Color Extend Blondage Color Depositing Purple Shampoo 33oz
If you struggle with dryness while using a purple shampoo, try Redken’s Color Extend Blondage that leaves hair soft and shiny. You’ll only have to lather up once a week with this highly pigmented formula, and it also has citric acid to help repair hair at the core.
John Frieda Sheer Blonde Colour Renew Purple Shampoo
Fans of John Frieda’s blonde product line should add this to their haircare collection, too. The light purple formula is gentle enough to use up to three times a week in place of a regular shampoo, and you’ll see a brighter, balanced blonde after a few washes. We recommend this one for maintaining color as opposed to correcting it.